Hasibuan, Novi Cyntiani (2024) THE IMPACT OF DESTINATION IMAGE AND FACILITIES ON INTEREST IN REVISITING THE SYAKIRAH THE VIEW SIBIOBIO TOURIST ATTRACTION. S1 thesis, Universitas Malikussaleh.
Text
COVER.pdf Download (11kB) |
|
Text
ABSTRACT.pdf Download (7kB) |
|
Text
BAB 1 (1).pdf Download (452kB) |
|
Text
DAFTAR PUSTAKA.pdf Download (361kB) |
|
Text
FULL TEXT NOVI.pdf Restricted to Registered users only Download (6MB) |
Abstract
This study examines the impact of destination image and facilities on repeat visit interest at the Syakirah The View Sibiobio tourist attraction in South Tapanuli Regency. 100 respondents were selected for this quantitative research study using non-probability sampling with incidental sampling techniques. Data was collected through surveys, and multiple linear regression analysis was conducted using the SPSS 25.0 software program. The findings reveal that the destination image variable does not have a positive and significant impact on repeat visit interest when considered individually. However, facility variables do have a positive and significant impact on repeat visit interest when considered individually. Furthermore, when both destination image and facilities are considered together, they have a positive and significant impact on repeat visit interest. These findings provide valuable insights for managers and stakeholders of the Syakirah The View Sibiobio tourist attraction to enhance repeat visit interest by focusing on improving facilities and creating a strong destination image. Keywords: Destination Image, Facilities, Repeat Visit Interest
Item Type: | Thesis (S1) |
---|---|
Subjects: | H Social Sciences > HB Economic Theory |
Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > 63211 - Jurusan Administrasi Bisnis |
Depositing User: | Novi Novi Cyntiani Hasibuan |
Date Deposited: | 30 Jul 2024 04:31 |
Last Modified: | 30 Jul 2024 04:31 |
URI: | https://rama.unimal.ac.id/id/eprint/3611 |
Actions (login required)
View Item |