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Thesis

Ulwan, Muhammad Whasil Mufti (2024) PENGARUH CELEBRITY ENDORSEMENT, CITRA MEREK, INOVASI PRODUK DAN KESESUAIAN HARGA TERHADAP MINAT BELI KONSUMEN GENERASI Z PADA PRODUK SCARLETT (Studi pada Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Malikussaleh Pengguna Produk Scarlett). S1 thesis, Universitas Malikussaleh.

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