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Siregar, Dara Ayu (2024) PENGARUH PRICE DISCOUNT, HEDONIC SHOPPING MOTIVATION, DAN SHOPPING LIFESTYLE TERHADAP IMPULSE BUYING PRODUK FASHION PADA SHOPEE LIVE (Studi Kasus Mahasiswa Fakultas Ekonomi Dan Bisnis Universitas Malikussaleh). S1 thesis, Universitas Malikussaleh.

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